Fallen Industry Design Studio


Fallen Industry was created by artist and designer Paul Kruger as a way to find new purpose and function from discarded or salvaged natural resources. All the materials are locally sourced and from fallen trees around the nation. All work is hand-crafted in Brooklyn U.S.A.


We aim to explore modern functional design, while retaining the naturally organic beauty of the materials we use. With the forefront idea to reuse before we destroy.


Since inception, Fallen Industry has been featured in numerous publications and news outlets including New York Magazine, NY1 and Daily News to name a few. We work with some of the worlds top design firms and architects as well as the general public.




The materials come from fallen trees all over the country, and as new and unique projects arise, We search deeper to find the exact right shapes and species. After we've established your design preferences and budget, we will send you a selection of unfinished pieces to choose from. Then, once you select your wood, we custom design a base in your style choosing, to the contours of your piece.


We can provide renderings and shop drawings for approval prior

to production.




Along with residential, commercial and individual customers, Fallen Industry works with some of the nations top interior designers, decorators and firms for large and small projects of every kind. 

Paul Kruger


​Paul Kruger was born and raised in New York City. As a child, he would play near the city's edge, along the Hudson River, making swords and walking sticks out of the washed-up driftwood. He attended art schools throughout his early life, including the specialized fine art high school LaGuardia, later earning his BFA at The School of Visual Arts (SVA) in lower Manhattan.
In 2008, he began to revisit the path along the Hudson River, now seeing seas of industrial man-made NYC driftwood left for waste. He became enthralled with the possibilities of where the pieces came from, what they were in their passed lives, and what he could transform them into. He began recycling the driftwood into sculptures.

As he fine-tuned his craft, in 2012, he took on bigger projects, making furniture, tables, and fine scuptures, from fallen trees across the nation. He paired the natural wood with industrial-style steel bases, forming a new collection. From childhood swords to organically shaped sculptural furniture, the designs of Fallen Industry come from seeing new purpose and beauty in what would otherwise have been discarded or destroyed.



Sculptural works


Today, Kruger uses all the skills, techniques and resources he's gained to create incredible sculptures and one of a kind functional art pieces. Pairing traditional joinery with natural, contemporary forms. You can currently view the work at many galleries and spaces around town.


See Kruger's sculptural work >